Porthcawl cycling-themed café on road to success
A new cycling-friendly café in Porthcawl is on the road to success with the help of a ‘Kick-start’ grant from Bridgend County Borough Council and UK Steel Enterprise.
Opened only a few months ago with the help of £1,000 from the kick-start fund, The Broom Wagon café on Station Hill has already attracted a wide range of clientele from both the local community and visitors to the seaside town.
The café which serves teas, coffees, home-made cakes and light meals is open seven days a week. It also caters for keen cyclists by providing bike locks, track pumps with spare tubes and C02 canisters to purchase.
Owner Susan Longthorn describes the style of the café as “shabby chic”, and believes the business is fulfilling a demand in the town. She and husband Paul spent considerable time researching and identifying the needs of the local residents and visitors and discovered a gap in the market for this type of offer.
Susan said: “We are aiming to cater for the whole community; we’re child-friendly, we welcome local groups, cyclists and any visitors the town. Our aim is to go the extra mile to offer people an enjoyable experience.”
Traditional Sunday lunches are also served as well as cooked breakfasts. Customers can even bring their own wine, for a small corkage charge.
When asked about the name of the café, Susan said: “Paul is a very keen cyclist and we were keen to give the new venture a cycling theme. The name refers to the vehicle which follows a cycling race, collecting the stragglers.”
Andrea Hewett of UK Steel Enterprise said: “We are delighted to support The Broom Wagon which is providing a service to the local community and we wish it every success.”
Councillor Charles Smith, the council’s Cabinet Member for Regeneration and Economic Development, said: “This local business is another great example of why the Kick-start grant was put in place, giving start-up or new businesses a helping hand when developing their products and services.
“As a keen leisure and commuting cyclist myself, I welcome this cafe’s contribution to the cycling scene, while noting that it is also highly popular with non-cyclists. It’s a fantastic feature of the newly regenerated Station Hill area and I’m pleased to see that it’s thriving.”
The Broom Wagon has more information and regular updates on its Facebook and Twitter pages.
To find out more about Bridgend County Borough Council’s support for local businesses, visit business.bridgend.gov.uk or call 01656 815313.
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