Introducing Cardiff’s first pop-up fashion festival

Third year Fashion Marketing and Retail Design student Aimee Broad has combined her passion for fashion and events to create RETROFEST, Cardiff’s first pop-up fashion festival. ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​

Combining some of the best Cardiff based independent retailers under one roof, RETROFEST has secured brands including Rock-Ola Reborn, Eagle Eye Vintage, Daisy’s Dressing Up Box, Amy laura smith clothing, WAKIKI and Dizzy Pineapple. ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​

“The majority of pop up events that retail vintage clothing usually have a classic aesthetic, but RETROFEST will combine a current feel while offering both classic and niche clothing and accessories”, says Aimee. ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​

“As part of my final major project, a module where you effectively write your own brief, I have combined my love for fashion and events. To make the brief more innovative I decided incorporate a ‘festival’ atmosphere. ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​

All retailers are independent and Cardiff based, even the venue. Cardiff has a great selection of independent fashion retailers and it was my vision to combine them all under one roof, we’ve also got some great DJ’s playing. ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​

RETROFEST will bring something fresh and new to Cardiff and I’m excited to be hosting it!” ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​

Further details can be found on Facebook. You can also follow RETROFEST on Instagram. ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​

Find out more about studying BA (Hons) Fashion Marketing and Retail Design at the University of South Wales. ‌​‌​‌​​​‍‌​‌​​‌‌‌‍‌​‌‌​​‌​‍‌​‌‌‌​‌‌‍‌​‌‌‌‌​​